Ski Yodl Ltd, the Norwich-based travel company trading as Yodl, has entered creditors’ voluntary liquidation after operating for more than eight years.
A notice published confirms that Richard Cacho of RCM Advisory Limited was appointed liquidator on 22 July 2026. The company’s shareholders passed a resolution on the same date agreeing that the business should be wound up voluntarily.
The Ski Yodl Ltd travel company closure affects a business that sold ski package holidays and accommodation-only bookings. However, official guidance does not support claims that a large number of active package holidays have been cancelled.
What Happened to Ski Yodl Ltd?
Ski Yodl Ltd was incorporated on 22 March 2018 and operated under the trading name Yodl. Its registered activities included travel agency services, web portals and software development.
The company’s registered office is listed as 13 The Close, Norwich, and its Companies House number is 11270313.
According to the official liquidation notice, the business has entered a creditors’ voluntary liquidation, commonly known as a CVL. This form of liquidation is used when a company cannot pay its debts and its shareholders agree to wind it up with creditors involved in the process.
The liquidator is responsible for taking control of the company’s affairs, identifying and realising available assets, examining the causes of the insolvency and distributing any available funds according to insolvency rules.
No official explanation for the company’s financial difficulties had been published at the time of writing. Figures for its debts, assets and anticipated returns to creditors were also not available in the sources reviewed.
Were Ski Yodl Holidays Cancelled?
Some reports have presented the liquidation as the cancellation of all Ski Yodl holidays. The position set out by ABTA is more limited.
In its official advice for Ski Yodl customers, ABTA said it did not believe there were any current package-holiday bookings when the company entered liquidation.
Customers who believe they still had an affected package booking have nevertheless been advised to contact ABTA and provide their booking details. Ski Yodl was previously an ABTA member under membership number Y6773.
This distinction matters because the absence of known active package bookings suggests that the number of directly affected package-holiday customers may be limited. It does not rule out individual cases that have not yet been identified.
What Should Affected Customers Do?
The correct refund route depends on what was booked and how payment was made.
- Package-holiday customers: Anyone who believes they had an active Ski Yodl package booking should contact ABTA at claimsrequest@abta.co.uk and provide the booking confirmation, payment records and relevant correspondence.
- Accommodation-only customers who paid by card: ABTA says these bookings were not protected through its scheme. Customers who paid by credit or debit card should contact their card issuer and ask what refund or payment-dispute options are available.
- Customers who paid by bank transfer or another method: These customers should register a creditor claim with RCM Advisory Limited, the appointed liquidator. The Gazette lists the firm’s telephone number as 01603 331960 and its general email address as info@rcmadvisory.co.uk.
A creditor claim does not guarantee that the full amount will be recovered. The outcome will depend on the assets available, liquidation expenses, creditor priority rules and the value of accepted claims.
Credit-card customers may have protection under Section 75 of the Consumer Credit Act where the cash price of the purchase was more than £100 and no more than £30,000. Debit-card customers may instead be able to request a chargeback, although chargeback is a card-industry scheme rather than a statutory right.
The government-backed MoneyHelper service provides further guidance on Section 75 and chargeback protection, including claims involving companies that have gone out of business.
Why Does Companies House Still Show Ski Yodl as Active?
At the time of publication, the Companies House overview continued to display Ski Yodl Ltd’s company status as “active”. The Gazette, however, records the resolution to wind up the company and the appointment of a liquidator on 22 July 2026.
The two records should not be interpreted as evidence that normal trading has resumed. Companies House records can change as liquidation documents are processed and added to the company’s filing history.
For the latest insolvency position, customers and creditors should monitor notices from the liquidator, The Gazette, ABTA and the company’s Companies House filing history.
What Happens Next in the Ski Yodl Liquidation?
The liquidator will assess Ski Yodl’s financial position, collect any money owed to the company and determine whether assets can be sold for the benefit of creditors.
The process should also provide more information about the company’s liabilities, the reasons for its failure and whether any distribution is likely to be made to unsecured creditors.
Customers seeking repayment should act promptly and retain copies of:
- Booking confirmations and invoices
- Card or bank statements
- Emails exchanged with Ski Yodl
- Details of services that were not provided
- Any response received from ABTA, a bank or the liquidator
The closure adds to wider insolvency activity affecting parts of the UK travel and aviation market. UK Business Journals has also reported on the Ascend Airways liquidation, although the companies operated under different business models and their circumstances should not be treated as identical.
Further information about Ski Yodl’s debts and creditor position is expected to emerge through the formal liquidation process.
Conclusion
The closure of Ski Yodl Ltd marks the end of an eight-year presence in the UK ski travel market and leaves customers seeking clarity over refunds and claims.
Although ABTA said it was not aware of active package-holiday bookings when liquidation began, anyone who believes they are affected should keep all booking records and contact the relevant organisation promptly. Further details about the company’s debts, assets and creditor position may emerge as the liquidation progresses, so customers and creditors should continue monitoring updates from ABTA, Companies House and the liquidator.
FAQs About Ski Yodl Ltd Travel Company Closure
Why did Ski Yodl Ltd close?
Ski Yodl Ltd entered creditors’ voluntary liquidation on 22 July 2026. No verified public explanation for the company’s financial difficulties had been released at the time of writing.
Were all Ski Yodl holidays cancelled?
ABTA said it did not believe there were any active package-holiday bookings when the company entered liquidation. Customers who think they still had a valid booking should contact ABTA and provide their booking records.
Can Ski Yodl customers claim a refund?
The available refund route depends on the booking type and payment method. Package-holiday customers should contact ABTA, while accommodation-only customers may need to approach their card issuer or the liquidator.
Are accommodation-only bookings protected by ABTA?
ABTA stated that accommodation-only bookings were not protected under its scheme. Customers who paid by card should ask their bank or card provider about Section 75 or chargeback options.
Who is handling the Ski Yodl liquidation?
Richard Cacho of RCM Advisory Limited was appointed as liquidator on 22 July 2026. Customers and creditors who paid by bank transfer or another non-card method should contact the firm about submitting a claim.
Does a creditor claim guarantee repayment?
Registering as a creditor does not guarantee that the customer will recover all the money owed. Any payment will depend on the company’s available assets, liquidation costs and the priority of accepted claims.
Why does Companies House still show Ski Yodl as active?
Companies House records may take time to reflect newly filed liquidation documents. The Gazette confirms that the company passed a winding-up resolution and appointed a liquidator on 22 July 2026.
What documents should affected customers keep?
Customers should retain booking confirmations, invoices, payment statements and all correspondence with Ski Yodl. These documents may be required by ABTA, a card issuer or the liquidator when assessing a claim.